Tuesday, July 3, 2007
Room for Improvement: Home Staging
The housing market in South Florida is flooded and it's getting hard to sell. But there are ways you can make your home ready for resale, and, tonight, our makeover maestro has some tips to make your house buyer-friendly.
WSVN -- South Florida's real estate market has become so competitive that if your selling your home, you're goal is to make it stand out above the rest, and one of the ways to do that is to home stage it so that the focus will be on today's Room for Improvement."
Martin: "So, Robert, why do you feel this one will benefit from home staging?"
Robert: "Home staging will allow the spaces to be more neutral. It will depersonalize the space and allow for buyers that come in through the door visualize their lifestyle in this home."
A potential home buyer already has an emotional response to a house from the moment they walk through the front door, so the first plan of attack is to dress up this dinning room.
- The solid color on this area rug now makes the dining table pop out even more.
- When you have beautiful niches high, do not leave them empty.
All right, we are done with the dinning room, let's move on to the family room.
- Believe it or not, having too much space can actually work against you when selling a house. You want to make it more inviting and cozy, so a new arrangement here, and a new furniture layout will help us achieve that.
- Notice how small changes, such as bringing the furniture in, adding some new toss pillows and lamps. It makes a big difference in the space already.
Let's move on the kitchen.
- We have a very clean and spacious kitchen, but, at the same time, it's also looking a bit bland, and that can work against you, so let's go ahead and add some personality.
Much better, don't you think?
- There's a lot happening in this room, and it makes it quite difficult for potential buyers to imagine themselves living here, so let's edit down some of the pieces.
- So we got rid of the bookcase that was in the corner, we flipped the furniture around, and now we have an uncluttered, attractive space.
- A key feature when selling your home is having a beautiful master bedroom, and this one can use a bit more decor, that also means we are going to get rid of these large family photos, so that way it appeals to all buyers that walk in.
- Now we want to tie the master bathroom with the bedroom we just finished.
- And, of course, some candles go a long way.
So, we've done five rooms in one day, guys, but the finishing touch is a simple room fragrance, so as soon as that potential buyer opens the front door, there's a clean smell in the air.
Martin: "All right, it's been a long day, five rooms, but the moment of truth has arrived, let's see if the Realtor likes it. All right, come on in."
Robert: "Very neutral, it's not as personal anymore, so it doesn't distract buyers."
Martin: "So, you think you're going to sell the house now?"
Robert: "Absolutely this is going to sell."
Martin: "I hope so. Let me give you back the keys. Good luck with that. To all the viewers out there, thanks for watching, I'll see you next time on Room for Improvement."FOR MORE INFORMATION: