Thursday, June 28, 2007
Style File: Stationary and Invites
Whether you're saying thank you or inviting someone to a shindig, you want your stationary to shine, so skip the boring paper and add some faux skin or even wood. Seven's Belkys Nerey invites us to think outside the envelope, as she opens today's Style File.
WSVN -- When it comes to invites and stationary, this season it's all about showing a little skin.
Alison O'Keefe of Allie Munroe: "I think we took a lot of our ideas from fashion. You see a lot of animal prints in furniture, clothing. We thought, why not paper?"
The girls at Miami-based Allie Munroe got such rave reviews after they sent out this snake-skin invite for a Roberto Cavalli party that they decided to make it into a new faux skin stationary line.
Kristen Munroe of Allie Munroe: "There's all kinds of different colors, but it's the texture that really makes it different. It actually feels like a snake skin or crocodile skin."
Alison O'Keefe: "There's a Koi fish and flowers, a little gator, which is great for tropical states, and then also a little more traditional mixing pink with white."
Good for any stylish pen pal.
Kristin Dolan, Allie Munroe Customer: "I think the faux skin is really fun. Everyone likes it in a belt or great bag, so it's neat to have it transition into personal stationary."
When it comes to showing off your next big event, there are also some new ways to make your invites clearly stand out.
Alison O'Keefe: "This is Plexiglas. It's transparent, It's hard. You get it in the mail, and you want to know what's inside it."
Another eye-catching idea is to go three-dimensional with these block invitations, or how about folds that are flat-out cute.
Alison O'Keefe: "Also we do a lot of these kind of folds. It says baby. It's nice. It stands up on the table. It's architectural."
At Paper Girl in Coral Gables, they've got exclusive invites that are all about wood.
Rebecca Fajardo, owner of Paper Girl: "We also created a line of adhesive mahogany laser cut pieces that you can use to embellish your invitations. It doesn't break. It doesn't weigh, so it doesn't make the mailing more expensive."
Fajardo got the woodsy idea while designing for one of Miami's famous faces.
Rebecca Fajardo: "We were creating a custom piece for Emilio and Gloria Estefan for a Christmas mail-out. We replicated the icon that was on their album at the time, Unwrapped. We thought, 'Wow, what a cool thing. What a unique piece.'"
There are 52 different kinds of wood cut-outs to choose from, or you can customize your own.
Rebecca Fajardo: "These are the Guayaberas dress and shirt, some baby items, the shoe for bachelorette parties and the bridal showers."
Arlene De Aramas, Paper Girl Customer: "For my moving card, I picked out the pineapple wooden piece to symbolize hospitality and welcoming."
An invitation that anyone wound love to receive.
Belkys Nerey: "Allie Munroe's stationary and invites are sold at 150 stores nationwide and the new faux stationary will arrive in stores in July. As for Paper Girl's wood products, it's the only spot that sells them, and you can get personal help right in their store."
FOR MORE INFORMATION:
2230 SW 57th Ave
Miami, FL 33155
Phone: (305) 266-9898
1624 Tiger-tail Avenue
Miami, Florida 33133